Tuesday, 30 January 2018

'AS LIVE' PRODUCTION: Production Meeting 2

Today's task was for everyone to think of more ideas to add to the content of our show. We worked out the main / basic sections we wanted to include and set different production groups on the different sections:

Producers - Trends of the Week / Steals of the Season
Promo team - Plus size & vintage
VT team - Music influence and style & independent stores
Jack and Laura - Digging Through the Wardrobe Of...

A couple of things I came up with were changing the 'Trends of the Week' name to 'Steals of the Season' because fashion doesn't really go in weeks, it's more seasonal. This also means we can show and talk about Spring/Summer 2018 clothes which gives the chance for more fashion and information. I also said about the '1 Buy 4 Ways' page in Hello! fashion magazine which inspired us to take one piece of clothing and pair it two different ways - one for younger people and one for older - for both genders.

We had our second production meeting and heard from everyone's ideas into the different sections. Ideas we had included:

- Plus size doesn't need a section - simply get different sized models to show the clothes, plus size clothing has been done / there's shows out there which are specific for that

- Vintage - dad trainers, double denim, Peaky Blinders clothing (copyright) - flat caps coming back into fashion (good for studio)

- Talk to a celebrity - talk about their clothes and why they wear it - music section - pick out celebrities who are good for audience 16-50

- Churchill's 'siren suit' evolved into onesie / bodysuit - track it back to see if there's a story there for a VT / look into locations - Churchill's house?

- Aviation jacket in WW2 evolved into bomber jacket - taking an item of clothing and how it's changed over the ages

- New studio segment idea - fashion students and what they're producing now for the future of fashion

- Banning plastics - anyone working with plastics? changing into clothing / fashion rather than throwing away - up cycling

- Embarrassing wardrobe malfunctions / bad hair days / tattoos / old photos of bad outfits on the screen - audience participation- Unique jewellery - jewellery made out of knives and forks / scrabble pieces necklace

- Wardrobe segment - someone with a distinct style

- DIY segment - making your own clothes that look like a big brand but cheaper (VT)

- Making charity shop clothes trendy

- Presenters have a budget (e.g. £30) and have to by each other an outfit from high street stores - revealed in studio - voted upon a points basis / different outfit or challenge each week / look at what's been done before 

- Take presenters to an independent shop and do challenge / just talk to the owner of the shop - but what is so important about the store. They need to have a good story, but independent store is what our show is about - not dressing towards the mainstream

- Music segment - talk to a performer - what's the genre, what's their wardrobe like, what do they wear while performing Vs what do they wear on a regular day. Do they brand themselves differently way compared with how they choose to style themselves everyday? Would need a really differently dressed artist, e.g. heavy metal style, however, this is not the tone of our show

Once we had heard from everyone, myself, Katie, George, Jemma, Victoria and Gavin went away and starting narrowing down the sections:

Steals of the Season
One woman and one man
1 buy 2 ways - one for a younger and one for a more mature / older person - inspiration from "1 Buy 4 Ways" in Hello! Fashion magazine

VT - two presenters going and buying an outfit for each other with a budget e.g. £30
Research - how viable, can we get into the shops

Reveal outfit in the studio - chatty banter with each other / audience - compare budget
Bigger models - emphasise plus sizes

Vintage / thrifting / old to new
Churchill - Chartwell

Dressing through different eras 
Link in TV shows:
Peaky Blinders look - flat caps - research into  
Stranger Things fashion

Fun fact: Churchill siren suit (include as a small segment - how historical figures have influenced today's fashion)
VT - Vintage market in search of these clothing pieces / try to piece together an outfit around either one of the programmes or a certain era

Fashion fails (Audience participation)
Wardrobe malfunctions
Bad hair days
Online fails / triumph 
Expectation Vs reality

DIY / Independent stores
Etsy sellers - only online
Primark - not online


VT - having a go at DIY clothing / could go and see an Etsy creator and learn how to make something

Music & style
How music influences fashion?
How celebrities influence style / how to achieve celeb looks for less

The next thing to do is to expand on these segments, especially the music & style and DIY / independent stores as these are the weakest sections. We also need an appropriate VT for Fashion Fails. We have said this to everyone and we are hoping to have more ideas on Thursday's production meeting (1st Feb).

'AS LIVE' PRODUCTION: (Lecture) Research & Development

Things well all need to be a part of:
- Content
- Contributors
- Locations
- Design / branding 

Talent and contributors
- Presenters / actors
- Contributors
- Audience
- Artists / guests

What do we mean by talent?
- Performers - presenters, reporters, contributors, anyone on screen
- They may or may not be paid or have a contract

What do we look for?
- Relevant skills / experience
- Performance
-Charisma / engaging character etc
- 'Look' appropriate to brand / style
- Representation and relevance to audience

Where do we find them?
- Casting Call Pro
- Council / relevant trade organisations / trade "press" (to find independent stores)
- Style / fashion magazines or journals

Finding talent
- Own contacts
- Advertise - showreels - sift and organise = auditions 
- Agents - experts / need to negotiate contract and payments with agents (take percentage)
- Scouting - visit talent performing elsewhere
- Talent websites / journals e.g. 'Spotlight', 'Mandy.com'

This can all be time consuming so try to target the places we visit and to get background information

- Could be open / anyone apply or closed / open to specified entrants
- Might find new 'undiscovered' talent

- Gives us a guide to their style and experience
- Meet face to face even if they look good on showreel
- In audition put people in a difficult scenario - test them
- Good characters - stop the programme getting too dry

Dealing with agents and talent
- Hours / days of contract - rehearsals
- Rate of pay - daily / hourly etc
- Expenses - beware of rates e.g. mileage / food
- Consider setting flat fee or limits

Artists contracts and release forms
- It is essential that all talent and contributors are given contracts or release forms
- Get people to commit on paper
- This should be done in advance and not on the day
- Liaise with production manager (Jemma) at all times 
- Pro formulas via myUCA

Finding contributors
- Appeals / ads
- Sourcing and contacting relevant organisations / interested parties
- Contacts
- Press offices / media liaison
- Must be cast as with any other talent e.g. there must be something about them which adds entertainment or other value

Finding audiences
- Passive 
- Active
- Representative
- Supportive
- Open advertisement 
- Targeted advertisement
- "Piggy back" on existing networks e.g. UCA Twitter / specific networks of groups
- On air promo / social media e.g. radio, other media
- Your own or your contributors' contacts
- Targeted calls / research - same techniques as finding contributors 

Representation - audiences
- Audiences in the studio should reflect the audience at home - our society
- On many programmes they are individually cast and plotted e.g. discussion shows
- Need to think about the audience carefully

- Keep good records throughout the preproduction process
- Info is accurate and checked e.g. names, spellings, dates, titles

Ofcom broadcasting code 2015
- Important that you read through the code to ensure you are meeting all the standards relating to it for your production e.g. dealing with children, issues of fairness

Scheduling and organising talent
- Careful negotiations have to be had to establish the level of commitment we require and the amount they are prepared to give
- Some talent might be needed for post production e.g. voice overs

Production design
Staging the production 
- Set, props etc

- These people are freelancers employed for a production
- Companies pitch their ideas to be commissioned
- Freelancers come back to us to give us ideas

To tell the set design team 
Floor plan
Contact information / contact card
Size of studio / production
Transportable by transit
Can we see some previous work

Extra information
- Branding and set design need to link
- Make sure presenters and background don't clash
- Shadows - review when rehearse for issues
- Remember copyright - no magazines out
- Camera shots - ensure that the set does not create problems with framing

Audiences and the set
- Staging and camera positioning will need to be considered - what role the audience will play

Factors to think about
- Purpose
- Functionality
- Design
- Tone/mood
- Impact
- Audience experience
- Info / communication
- Storytelling
- Availability of materials

HD throws up a few challenges for 2D set design - defects which were once handily disguised

16:9 - widescreen friendly

- Mood
- Tone
- Audience
- Genre conventions
- Channel / platform conventions

- Directors create lighting plan
- Consider the use of gels and other mood-enhancing lighting materials
- Rigging team need clear direction

Lighting and blocking
- Your lighting is dictated by decision making over where and how your subject/s will be placed and move
- This must be worked out during rehearsal time and not on the day

Will the content sustain?

Does it work in a studio and on camera

- Schedules
- Call sheets
- Contacts lists
- Risk assessment forms
- Camera cards
- Shot lists
- Running orders
- Scripts
- Floor and seating plans

Production style
- Style bible - must be agreed and confirmed by everyone
- branding is always key
- all promotional material

Visual style and programme tone
- Visual style needs to be consistent throughout all elements of the production
- Is there a show we an mimic their style / structure

Saturday, 27 January 2018

'AS LIVE' PRODUCTION: Initial Research After Production Meeting 1

Now we all know each others roles, Katie and I will mainly be working with Victoria, Jemma, George L and Gavin, while the other groups, such as VT and promo each have their own producer and director who they will feed ideas back to. These producers will then feed back to Jemma and Victoria, who will then feed back to Katie and myself.

We will work together to make sure the rest of the production team are researching the right thing so they have ideas to bring back to us. 

For ideas and content, I started by looking into Vogue online and found their audience statistics, Vogue is mainly aimed at late teens - 40 year olds, with 28% of their readers being 16-24 year olds, and 34% of their readers being 25-34 year olds. This is a similar age range that we wanted Steal the Style to aim at, because of this I started looking into the types of fashion Vogue talk about and how they display it in a magazine. This research may also give me additional ideas for segments.

Vogue website

On the screenshot above of Vogue's website, they have sections such as "15 Ways To Take On The Western Trend" and "A Step Ahead: Shop Spring/Summer 2018's Shoe Trends Now". We could do something along this line, as we have already thought about going a step ahead and doing future fashion (summer 2018 or even 2019) and seeing that Vogue are doing it, this might be a good idea to progress with. We could do a "15 Ways To Take On... Vintage Clothing / Mainstream Trends / Quirky Fashion" etc.

Vogue website

In our production meeting we brought up the idea of incorporating current artwork, by possibly having the artwork up on the set instead of the hot or not board. Looking at the contents page of different magazines, they all feature something extra than just fashion, such as homeware, makeup, skin care etc, so this would be an idea to incorporate something else, possibly in a current trends segment.

Company magazine is focused on 16-24 year olds, which may be interesting to look at for our younger audience as we want to aim to women as young as 16 years old.

The magazine ended in 2014 but still have a website, they've done segments such as "Street Style" and they do makeup and skincare, which is another option we have spoken about with our team. 

Company magazine

Company magazine

Hello! Fashion
I picked up Hello! Fashion magazine, I was interested in this one because in big and bold letters on the front it said "High Street Special" and that is the type of clothing we want in one of our segments. I thought it might give me ideas for more content. 

Hello! Fashion magazine "reaches 2.1 million adults in the UK every week. Read predominantly by women (85%)" (NRS, 3005), being such a popular magazine, featuring affordable fashion, I had to research into Hello! to see how they promote affordable fashion, but so it looks high end.

The first thing in the high street pages was the top 20 picks, these included clothes from Topshop, ASOS and H&M.

Hello! Fashion magazine

The notes I made were about accessories because no one has mentioned these yet and these are an important part of an outfit. Seeing number 12 as the flower earrings from H&M reminded me that we cannot forget about accessories. Another note I made was about pastel colours, we did mention this in the production meeting and it may make a good section, as pastels are in at the moment, and they're a good shade for spring clothing.

Hello! Fashion magazine
Another page I came across was "1 buy 4 ways". This gave me inspiration for another section of maybe taking a quirky / bright / bold piece of vintage clothing, and we can pair it with different tops, shoes and accessories to create different outfits - one for evening, every day, a trip for afternoon tea etc. This may be helpful for our audience because it can be difficult to put together one piece of clothing which is quirky / bright with other clothes. 

Another idea I came up with was a section for 14+ or 16+ sizes / clothing as the typical model is usually quite slim, not a lot of shows have a wide range of sizes. How to Look Good Naked was good for this, as Gok helped the guests dress for their body shape and there were a lot of different body shapes on that programme. However, we may not need to label that as a section, but just have bigger models as well as slimmer ones, this way we don't have to say anything about it but the audience will be able to see that the clothes are on models with all different body shapes.

Hello! Fashion magazine

I took inspiration from this "Check Please!" page also, here they have shown the Burberry pattern but in different items of clothing from high street stores. On the right there is a check pattern bag in the Burberry print / style but it's from Zara and is a fraction of the price of what a Burberry bag would be. We could do something like this with Burberry or Gucci, the Gucci style is the green and red stripes, which I have seen in Primark and River Island recently, the River Island examples are shown below:

River Island website

The only problem with this top is that the colours are the wrong way round to match the Gucci pattern. Gucci is green-red-green stripes while this one is red-green-red.

This second Gucci inspired example (below), has the same green-red stripes but it only has the two different coloured stripes rather than three. Nevertheless, one of the first things I thought of was Gucci when I saw this because of the well known stripe pattern.

River Island website
On the "Check Please!" page, they have also mixed different check patterns. We could have a mix and match section, whether it be different colours / patterns / items - possibly in the vintage section again because I can imagine market clothes would be bright and patterned. Again, this could be a good section where we match different colours and patterns for the audience. 

As we are now aiming to broadcast on E4, I thought I should research into the channel to see the style and the content included in the programmes. The 'E' in E4 stands for entertainment and the channel is mainly aimed at 16-34 year olds. It's a branch off from Channel 4, along with the other 4 channels - More4, Film4, 4seven and 4Music.

Why E4 and not Channel 4
- Katie and I originally pitched the show to be on Channel 4. After feedback, we realised our show may not be on a main channel like Channel 4, therefore, it would fit E4 better. 

- We said Channel 4 because they have featured How to Look Good Naked. However, this was hosted by a big name - Gok Wan, and therefore would need to be shown on a main channel, obviously our show will include less well-known presenters and therefore wouldn't suit such a big channel.

- Channel 4 has a "strong reputation for history programmes and real-life documentaries" (Wikipedia, n/d). Our show will be featuring 'real people' so it is real-life but Steal the Style is more a chat show, not a documentary. E4 is more likely to have the young, real life, fun, reality shows, so it made sense for Steal the Style to be on E4. 

- Channel 4 hosts a lot of comedy films / shows, but our show isn't meant to be funny, just enjoyable to watch, therefore, E4 is the channel to carry more entertaining content. 

- Over the years, E4 have hosted many reality / non scripted shows and currently broadcast 22 different ones, while Channel 4 have hosted 20. This isn't a big difference but it was another reason that Steal the Style could be more suited for E4. 

Why our show would suit E4
- Steal the Style would suit E4 because we're aiming for a light and happy tone with a few possible laughs to entertain the audience.

- Our show and E4 both aim for a range of ages, as low as 16 years old.

- We don't have any big names in the show so it shouldn't really be on a main / well known channel.

- Our show is more of a reality chat show, which is more likely to be shown on E4 than any other channel.


Wikipedia. (n/d). Channel 4. Available: https://en.wikipedia.org/wiki/Channel_4#Programming. Last accessed 27th Jan 2018.

NRS. (2005). Readership. Available: https://www.hellomagazine.com/marketing/marketing01.html. Last accessed 27th Jan 2018.

Wikipedia. (n/d). Category:Channel 4 reality television programmes. Available: https://en.wikipedia.org/wiki/Category:Channel_4_reality_television_programmes. Last accessed 27th Jan 2018.

- Vogue website. Available: http://www.vogue.co.uk

- Company website. Available: http://preview.company.co.uk

- Hello! Fashion magazine

- River Island website. Available: https://www.riverisland.com/p/white-love-forever-knot-print-t-shirt-712129

- River Island website. Available: https://www.riverisland.com/p/grey-marl-love-tape-embellished-t-shirt-714928

Friday, 26 January 2018

'AS LIVE' PRODUCTION: Production Meeting 1

Today was the first production meeting with the whole year group. We also found out who's everyones roles were for Steal the Style. Katie and myself had to pitch the idea again to the group so everyone had an idea of what our programme will be about. 

Everyones roles:
- Production manager / gallery pa (Jemma)
- Studio production assistant (Victoria)
- Studio director (George L & Gavin)
- VT Package producer / gallery VT operator (Callum & Connor D)
- VT package directors / studio camera (Drey & George W)
- VT researcher / floor manager (Sonia & George N)
- VT package camera / studio camera (Jason & Alex B)
- VT sound & package editor / studio sound (Aimee)
- VT sound & package editor / vision mixer (Alex H)
- Promos dept trailer & social media editor / studio camera (Cailan)
- Promos titles & website / behind the scenes editor studio camera (Katie p)
- Trailer and titles producer / studio camera (Zak)
- Promos researcher / studio camera (Connor w)
- Social media / online producer & audience manager (Danny)
- GFX & branding designer and style bible (Simon)
- Promotions camera / behind the scenes camera (Will B)
- Promotions director / behind the scenes director (Ollie)
- Promos camera asst & sound / behind the scenes asst & sound (Andrew)
- Casting researcher / AFM (Jack)
- Locations researcher / lead studio camera (Laura)

After pitching the idea to the rest of the production team, we first explained that we are going to get rid of the hot or not board and paddles, unless anyone has a good substitute. We also said that we originally thought Channel 4 would be most appropriate for our show but after feedback from the pitch we changed it to E4. We said that Del wanted an hours worth of content rather than 20 minutes worth, this means that we need a lot of content, and therefore, a lot of ideas from everyone. We can't have one section which is 4-5 minutes long, each part needs to be about 2 minutes to keep the audience interested. We also answered any questions anyone had, and asked for their initial ideas after hearing the pitch.

Photo by Connor Winfield

Initial ideas from everyone else:
- Current artwork up on the wall instead of the hot or not board
- Fashion makeup - current trends section
- Fashion photographer who works for Louis Vuitton
- Think about the dance studio floor within the next two weeks - Victoria to look after it maybe
- Magazines have YouTube channels - look at them and the magazines

The first thing we asked everyone to do was to research their own job role. This will make it easier to set preproduction jobs if we all know what exactly everyones roles include.

After Del's feedback during the pitch, Katie and myself know that we need more content in the segments as 5 minutes is too long for one segment with only one topic involved. As a result of this, we asked the people with the studio roles to think about different ideas for content that we could think about and include, and we asked the people with VT jobs to think about ideas for VTs and watch different fashion videos on TV already, e.g. the fashion segment in This Morning. If we get a good idea for a VT we may be able to make a section out of that.

We will reconvene on Thursday for the second production meeting to hear everyone's ideas for more content. Following that, we will be able to decide on the segments and set a structure, which will then allow the VT team to start their research and work into the videos.

Thursday, 25 January 2018

'AS LIVE' PRODUCTION: Research into Being a Producer

As Katie and myself had the winning pitch, we are both producers for Steal the Style. Being a producer is a big role, they have the first and last say about all parts of the preproduction, production and post production stages. We will work together and "closely with directors and other production staff on a shoot" (Prospects, n.d.) and we will take charge of all aspects of each production stage.

In being producers, we will "be in on the fun of planning and executing a production...also deal with troubles during production and keep everything within budget" (New York Film Academy, 2017). 

There are different types of producers, these include:
- Executive producer
- Associate producer
- Co-producer
- Supervising producer- Segment producer
- Coordinating producer
- Line producer

I researched further into two different producers and what the roles consist of:

Executive producer (Dudo, 2011)
- The producer needs high energy levels within the fast paced environment - it's very hectic
- They have to think about many different things, such as leading a morning meeting, then a rundown of the show, before going down and setting up for the show.  
- While live, they can split themselves between the gallery and the studio floor, helping out the production crew. 
- "More gram than glam" - it's not as glamorous than what people think, behind the scenes of television, it's actually very hectic and busy.
- On breaks / adverts, the producer can help set up for the next topic.
- Once the show is over, preparations for future shows can begin.
- "It's very much a team effort" -  they all come together at the end and have a run down meeting. 

Co-producer (Start in TV, 2001)
A co-producer will take on the same jobs as an executive producer but with these additional jobs:
- Controlling the overall planning of the production

- Ensuring compliance with regulations and codes of practice 
- Identifying and selecting supporting artistes and contributors; controlling production expenditure
- Monitoring and controlling the progress of productions; and supervising the edit of a completed film

As Katie and myself will be working together we will be co-producers of Steal the Style

General responsibilities of a producer include:
- assessing ideas and finished scripts
- build and develop a network of contacts
- ensure compliance with relevant regulations, codes of practice and health and safety laws
- supervise the progress of the project from preproduction to post production
- hold regular meetings with the director to discuss characters and scenes
- act as a sounding board for the director

Skills include:
- confidence in ability 
- strong communication and people skills
- presentation and pitching skills
- strong time and resource management skills
- creative ability
- the ability to cope under pressure
- a strong head for figures
- leadership skills

How I can apply this research within my role of a producer:
In our case we are writing the script ourselves so we will have full control over what is said in the show.

I will be looking into Ofcom regulations to ensure the content of the show and what is said during the live show is within their guidelines.

Katie and I will be taking part in the presenter and contributor auditions to help pick who is most suited for our show, when we get to that stage.

Katie and I will be looking over the VTs, graphics and promo work and green lighting them when they are ready before the live show.

I've learnt that I need to be constantly communicating with the production team to ensure our ideas are met.

I need to be very organised because if I forget to do something until the last minute, this could interrupt the schedule leading up until the live show.

I am looking forward to being the producer of the programme and to have my ideas put into a real-life scenario. I think I will be capable of taking on the responsibilities of a producer. I am already assessing ideas from people and starting a rough script with Katie. We are also very talkative with both directors and explaining what we want out of this programme, as we are with the rest of the production team in our regular production meetings. 

Prospects. (n.d.) Television/film/video producer. Available: https://www.prospects.ac.uk/job-profiles/television-film-video-producer. Last accessed 25th Jan.

- New York Film Academy. (2017) What Does a TV Producer Do? Available: https://www.nyfa.edu/student-resources/what-does-a-tv-producer-do/. Last accessed 25th Jan 2018.

- Dudo, V. (2011). A Day In The Life Of A TV Talk Show Executive Producer. Available: https://www.aol.com/2011/09/15/a-day-in-the-life-of-a-tv-talk-show-executive-producer/. Last accessed 25th Jan 2018.

- Start In TV. (2001). Co Producer. Available: http://www.startintv.com/jobs/co-producer.php. Last accessed 25th Jan 2018.

'AS LIVE' PRODUCTION: Studio Based Programme Research

As part of research into Steal the Style, I looked into two different Live, studio based shows, one factual and one entertainment. This is because Katie and I want to include both these elements in our show. We have the Trends of the Week segment and the Independent Store segment which will both contain the factual elements for the show. While, Very Vintage and 'Digging Through the Wardrobe of...' will be our two entertainment elements in the show. I understand once we get into the project more and liaise with the rest of the production team our ideas will change but at the moment these are the segments that we are working with.

LIVE factual programme

Channel 4 News, Channel 4

Channel 4 News is 55 minutes of in-depth news and current affairs broadcasted at 7pm each weekday, while times vary on Saturdays and Sundays. It is filmed live with two presenters sharing the top stories. They start with a brief overview of the stories, then during the news the presenters will go to different locations to talk to specific people for different news stories, after the news has finished the weather starts.

There is a structure to each Channel 4 News:
- they start by briefly capping the top stories 
- in depth into top stories, interviews etc - back to first story again
- presenters end the news and say goodbye

- Channel 4 weather starts at 7:55 for 5 minutes until the news ends at 8pm

Relation to Steal the Style:
- We would like to keep a structure to Steal the Style, similarly to the structure to each Channel 4 News programme. It usually starts with a brief glimpse of whats to come, then the newsreaders greet everyone at home and begin the news. After the 55 minutes of the news, it ends and Channel 4 weather starts for the last 5 minutes. We would structure our show by keeping two of the same segments each week, e.g. we would have a 'Digging through the wardrobe of...' and the presenter will go to someone different each week and look through their wardrobe. We would also repeat 'Trends of the week' and we'll keep the audience up-to-date with the latest trends of that week. 

- There are two presenters involved with the Channel 4 News and we want to presenters. Although the presenters do not chat to each other during the news, we want two presenters for the conversations between them to help the show feel less scripted.

- The presenters go to the locations themselves in the Channel 4 News, usually the host in the studio will transfer over to the relevant correspondent. We want our presenters to go to locations in the VTs like the Channel 4 News, such as in the independent stores segment, in the VT we want to visit the store and maybe pick out an outfit. We won't be having additional presenters for the VTs, and any voice over we want will also be done by the presenters. 

LIVE entertainment programme

The One Show, BBC One

The One Show is a British television magazine and chat show programmeIt is broadcasted live on BBC One weeknights at 7pm, and it features topical stories and studio guests. There are various reporters who assist the main presenters with subject-specific presenting, in the studio and on location, or through VT's which were previously filmed. 

The programme is usually 30 minutes long, but sometimes it is extended to an hour. It runs all year round, apart from a two-week break at Christmas and a four-week break in summer. 

Although it focuses on many different types of stories as a topical magazine programme, it is primarily an entertainment show. The programme features a mix of in-studio presenting, broadcasting on location, and pre-recorded VTs. Reporters and other expert are included to provide contributors on various topics, special guests are usually introduced at the top of the show, and remain throughout, often being encouraged to interact with it in various ways, as opposed to simply answering questions.

The One Show is filmed in front of a small standing audience, and focuses on two sofas - one for the two presenters and one for guests / contributors. These are arranged around a coffee table, which usually serves a practical use, e.g. during a food tasting segment.

Relation to Steal the Style:
- The One Show is broadcasted at 7pm, being shown at this time means that it can include a bit of everything for everyone, e.g. it is suitable for children, families, couples and the elderly. 7pm in the evening is the time we would want Steal the Style to be broadcasted. Our target audience is anyone between 16-50 years old, therefore we would have a bit of everything for everyone also with this age range.

- The One Show is primarily an entertainment programme but they do feature factual segments. This is how we want to approach our show, we want an entertaining factor to the show as well as serious stories. The 'Digging through the wardrobe of...' segment will be the entertaining segment and the independent store segment will work as the factual segment.

- The layout of The One Show is similar to what we imagine Steal the Style to be like, stalls / sofas perpendicular to each other around a coffee table. I didn't think about using the coffee table for a practical use, but this is a good idea, and I will keep it in mind if we need to display anything in the show.  

Wilkinson, J. (2011). A look at a studio based TV show – ‘The One Show’. Available: https://jessicalesleywilkinson.wordpress.com/2011/03/20/a-look-at-a-studio-based-tv-show-the-one-show/. Last accessed 25th Jan 2018.

- https://www.slideshare.net/954869/codes-conventions-10458033?next_slideshow=1 (2011)

- http://www.abelapparel.co.uk/2016/06/02/filming-for-channel-4-news/


Tuesday, 23 January 2018


Today was pitching day! Katie and myself had our powerpoint, set and paddle ready to show the panel. This included Helen, Jo, Del, Josh and Simon. 

Our pitch:

After we had pitched, we had feedback from each of them. Jo said she loves the idea as she loves fashion, and she would be really interested in making and watching this programme. 

Del said he was the opposite to Jo - he didn't like fashion but he loves the idea of the programme, he also does a lot of fashion / catwalk work also so he has his own view towards this sort of show. He also knows a lot of people in the fashion business which could be good people to get in contact with for potential hosts / guests. This would be interesting to get a man's ideas for the fashion programme. Del was not keen on the HOT or NOT board and paddle, he said it all looked really grown up and professional until the paddle came out. We were happy to listen to his feedback and get rid of the paddle. He also said would it really need to be in a studio, we said it would be a good location to get the audience involved with the show. We all went onto agreeing that we could do a Top Gear style, with the audience standing around the set. The audience could also get up onto the set at the end of the programme and feel / try on the clothes on the rail from the 'trends of the week' maybe?

Josh said it might be more suited for E4 than a main channel, which we agreed with because we had a list of channels and E4 was on it. 

Simon also said they really liked the idea and that it was different which was good. They all loved the set as it gave them a real version of what we want to make life-size if our pitch was picked. Simon also said he knew an independent shop owner we could get in touch with, who may be interested in being on the show. We were very happy with this as it will make the casting just that bit easier if we have somewhere to start. 

Overall, our pitch went really well and they all said we presented it well too. This all paid off because Katie and myself went on to get the winning pitch! It is a weird and surreal experience to know that our idea and mini set will be made into a real programme and that they saw potential in our idea. It will be a new experience for all of us as we have never done anything like this before. I am looking forward to working with the whole year group to create Steal the Style. 

Winning pitch - Steal the Style

MAJOR PROJECT: Project Evaluation

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